Thursday, May 19, 2011

Taking Luxury to New Heights: Mercedes-Benz Helicopter

[caption id="" align="aligncenter" width="530" caption="The Mercedes-Benz helicopter was designed in the actual Mercedes-Benz Advanced Design Studio in Como, Italy."]Mercedes-Benz helicopter[/caption]

Established as the ultimate luxury brand of the automotive world, Mercedes-Benz has now set its sights a little higher, and we're not speaking just figuratively. The high-end brand is taking its luxury aesthetic to new heights with the production of its very own helicopter.

For Mercedes-Benz, it was an easy transition into the world of personal air transport, thanks to their "Mercedes-Benz style" collaboration with Eurocopter. The company shared Mercedes-Benz designers, along with the company's name and style. The result of this partnership, the  EC145, was given a world premiere this week at the European Business Aviation Convention and Exhibit (EBACE) .

The EC145 helicopter resembles the Mercedes-Benz S-class with familiar design elements such as wood trim, plush leather seats, soft-touch plastics and ambient cabin lighting. The helicopter holds a maximum number of 8 passengers. However, its seats are set conveniently on rails, allowing for a number of different seating configurations.

[caption id="" align="aligncenter" width="576" caption="With its flexible seating layout, the helicopter's interior maintains a notable balance between beautiful and practical."][/caption]

Mercedes-Benz has also recently released a high-end bicycle collection. What other types of products would you like to see be made in the Mercedes-Benz style?

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